IN Brief:
- Frenetic has appointed Shenzhen-based SZ Dore Electronics to support customers in Asia.
- The company’s platform covers magnetic simulation, planar transformer design, and AI-assisted converter design.
- Higher-frequency power electronics are increasing demand for faster magnetics simulation and thermal modelling.
Frenetic Electronics has signed Shenzhen-based SZ Dore Electronics to support adoption of its web-based magnetics and power design tools across Asia.
The agreement gives Frenetic a local support route for customers using its platform to design transformers, inductors, planar magnetics, and power converters. With many power-electronics manufacturing and development teams operating across China and the wider region, local technical support can shorten feedback loops and improve the practical use of simulation tools in production-led environments.
Frenetic’s platform combines three connected tools. Frenetic Magnetic Simulator supports transformer and inductor design with custom core and winding configurations, loss modelling, thermal modelling, leakage inductance analysis, and validation before prototyping. Frenetic Planar covers planar transformer design and simulation, including finite-element and proprietary models, leakage inductance, capacitance calculations, and exportable geometry and performance files.
Earlier in the process, AI Converter Assistant takes converter specifications and helps generate initial topology direction, with export paths into LTspice and KiCad for downstream circuit development. Used together, the tools move power converter work from early topology selection into magnetic component design and validation with fewer manual iterations.
Magnetics design remains one of the harder parts of power electronics to compress into a predictable workflow. Semiconductor devices are usually supported by models, reference boards, application notes, and distributor ecosystems, while magnetic components depend heavily on geometry, winding structure, material behaviour, leakage, capacitance, thermal rise, manufacturability, insulation, and supplier capability.
Higher switching frequencies, driven by GaN and SiC devices, sharpen those constraints. Smaller transformers and inductors become possible, but high-frequency losses, skin effect, proximity effect, fringing flux, parasitic capacitance, and electromagnetic compatibility become harder to control. A magnetic component that looks efficient at schematic level can become the limiting part of the converter once winding, core, insulation, and thermal path are brought into production reality.
Simulation is moving earlier into the power-design workflow. ROHM’s browser-based PLECS simulator follows the same shift toward earlier device and circuit evaluation before hardware is built. Frenetic applies that approach to magnetics, where prototype cycles can be slower, more supplier-dependent, and more expensive to repeat.
The component side is being pushed in parallel. Vishay’s higher-current IHXL inductors show how saturation behaviour, shielding, thermal performance, and current capability are being pulled into denser automotive and industrial systems. As those components become more specialised, the link between simulation, component choice, and manufacturing grows tighter.
Frenetic’s appointment of SZ Dore gives the company a closer operating base in a region where power electronics supply chains and design-for-manufacture decisions are closely connected. The value of AI-assisted magnetics design will depend on how well the resulting designs move from model to prototype, and from prototype to repeatable production.
